We don't.
We don't collect your data.
Lumium does not build a behavioral profile of you. We do not track your interests to predict what you'll click. We do not sell access to your attention, run an ad auction, or rent you to advertisers. There is no filter bubble, no engagement-maximizing feed, and no doom-scroll loop designed to keep you scrolling for revenue.
The information you provide — your account, your memories, your messages — exists only to power the features you actually use, like showing your photos to the friends you tag. What we do with that information is described honestly in our Privacy Policy, and it stops there.
Because social media doesn't have to treat its users as the product. Lumium was built to be the opposite of that model — a place for your memories and the people who matter, not a marketplace for your attention.